Drake Waterfowl gets a Shopify Checkout 2.0 upgrade!

Drake Waterfowl gets a Shopify Checkout 2.0 upgrade!
Written by
Richard Emanuel
Published on
September 15, 2023
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Project Overview

Drake Waterfowl is a leading Supplier in the hunting gear industry. After a full migration to Shopify 2.0, the last piece of the puzzle was to Upgrade their checkout to Shopify's new checkout using extensions rather than scripts and integrating loyalty points in a way that was not possible before.

The Challenge

Seasonal Messaging

Drake uses checkout messages to relay timely and seasonal messages regarding shipping times or when the warehouse might be closed and that there may be an expected delay here or there.  This of course, could only be done through Scripts and was not very user-friendly, meaning any small change needed to be sent to a developer to take care of.

Redeeming Loyalty Points (Yotpo) in an easy way is an issue that effects a lot of clients so it needed to be addressed immediately.


Our dev team got to work recreating the experience on the checkout page using functions and extensions and in no time had built the frontend as well as a backend to allow the client to edit messages on their own for which they are incredibly grateful.  We also integrated Yotpo Loyalty points on the checkout page to redeem rewards and ensured that points also work with Shoppay, a feature that had previously been missing.

Checkouts Extensions Messaging
Yotpo Loyalty Redemption

Gift ship app:

Being developed as a public app, Gift Ship App (working title) is an extension for checkout 2.0 that makes it possible for gift purchasers to send products to multiple addresses with in one transaction at checkout.

Gift Ship App At Checkout