Ethical AI Statement

Last Updated: 19 January 2026



Our Commitment to Responsible AI

The Parkfield Collective is committed to ethical, transparent, and responsible AI development. We are actively pursuing ISO 42001 certification to support this governance.



Governance Structure

  • AI Governance Officer (TBA)
  • Data Protection Officer (TBA)
  • Executive: Alex Zachman, CEO, Vellum
  • Security and Compliance Committee


AI Principles

1. Transparency and Explainability

  • AI use is disclosed to clients and website users
  • Human oversight on critical outputs
  • AI chatbot is clearly marked as AI


2. Privacy and Data Protection

  • No AI model is trained on client data without consent
  • GDPR, CCPA, and PIPEDA compliant
  • Chatbot logs anonymised after 90 days


3. Fairness and Non-Discrimination

  • Bias audits, fairness constraints, representative data
  • Quarterly review of fairness metrics


4. Human Agency and Oversight

  • Humans can override, review, or escalate AI decisions
  • Human-in-the-loop for high-risk outputs


5. Accountability and Governance

  • Assigned ownership for each system
  • Incident protocols and audits in place


6. Safety and Security

  • Adversarial testing, encryption via Proton ecosystem
  • Real-time monitoring, rollback mechanisms


7. Environmental Responsibility

  • Model compression, efficient infrastructure, renewable energy data centers


How We Use AI

  • Customer service bots, procurement automation
  • Analytics, CRO, forecasting, anomaly detection
  • Accessibility audits, code review, documentation generation


On Our Website

  • Session replay insights (PostHog)
  • Mistral AI chatbot
  • Content recommendations
  • AI-assisted accessibility tools


What We Don't Do With AI

  • No hidden AI decision-making
  • No unauthorized data training
  • No AI-based surveillance or manipulation
  • No sale of insights from AI analysis


AI Governance Framework

  • Risk Assessments: Classified, monitored, and audited
  • Documentation: Data sources, testing logs, change records
  • Ethics Reviews: Stakeholder input and periodic audits
  • Compliance Monitoring: Aligned with ISO 42001 and AI regulations


ISO 42001 Certification

Expected in 2028. Demonstrates systematic AI oversight and ethical alignment.



Third-Party AI Tools

Due diligence is performed for every external AI vendor. Vendors used:

  • Mistral AI (chatbot)
  • PostHog (analytics)
  • Others: See Subprocessor List


Your Rights Regarding AI

  • Right to explanation, objection, and human review
  • Right to access AI-used data
  • Right to be informed of AI significance


Continuous Learning and Improvement

  • Regular team training
  • Transparency reports
  • Engagement with stakeholder feedback
  • Quarterly governance reviews


Reporting AI Concerns

Email: ai-ethics@parkfieldcollective.com

  • Include: issue description, context, potential harm, suggestions
  • Response: Acknowledgement in 2 business days, full response within 10


Accountability

  • AI Governance Officer: To be appointed
  • Executive Accountability: Alex Zachman, CEO
  • Oversight: Security and Compliance Committee


Transparency Reporting

  • Annual AI report covering system use, incidents, certifications, and feedback
  • Next report due in 2027


Contact Information

Email: ai-ethics@parkfieldcollective.com

The Parkfield Collective
c/o Vellum Technologies Ltd
Pollexfen House, Wine Street
Sligo, F91 A3FD
Ireland

1. Initial Response

You'll hear from a real person within one business day. We operate across multiple time zones, so your inquiry is routed to the appropriate regional team for the fastest response.
‍

2. Discovery Conversation

We'll schedule a call to understand your situation, challenges, and goals. This is a conversation, not a sales pitch. We ask questions to understand if we're the right fit and what approach makes sense for your needs.

3. Clear Next Steps

If we're a good fit, we'll outline potential next steps - whether a mini-assessment, Kaizen audit, or scoped project. If not, we'll tell you honestly. We don't have salespeople, just customer success consultants focused on the right solution.
let’s work   let’s work   let’s work   let’s work
let’s work   let’s work   let’s work   let’s work
let’s Read
let’s work
let’s work
let’s work
let’s work
let’s work
let’s work
let’s work
Footer Brand
Digital Transformation | Platform Architects | Transatlantic Infrastructure

‍Innovate. Grow. Blast Off.
‍Serving Canada, European Union, Ireland, United Kingdom, and the United States of America.
Twitter IconInstagram IconFacebook IconLinkedIn Icon
About us
Services
CASE STUDIES
Contact us
Legal
- Privacy Policy
- Terms of SERVICE
- Cookies policy
- Accessibility Statement
- Ethical AI Statement
- Information Security Overview
The Parkfield Collective is the commercial consulting arm of Vellum Technologies Ltd - Teicneolaíochtaí Vellum Teoranta. Parkfield operates as a referral and technology partner in a capacity similar to an Independent Sales Organization (ISO) on behalf of licensed acquiring banks and payment institutions, but does not act as a bank, hold client funds, or engage in regulated payment activities. Parkfield maintains compliance with applicable data security and financial standards, including PCI DSS and PSD2 requirements. All regulated services are provided exclusively by licensed financial institutions authorized in their respective jurisdictions in the United States, Canada, the United Kingdom, and the European Union.
© 2026 Vellum Group | All Rights Reserved | Made ❤️ in Ireland ☘️, Czech Republic 🏰, and North America 🍁🏒